The SEO (Search Engine Optimization) Blueprint is the main foundation for the entire SEO Marketing Strategy of a website. The plan consists of an Excel file that provides the exact keyword phrases to target for a specific business website.
The keywords and phrases you select to describe your business within your website, can make or break your rankings in the search engine results. Unfortunately, most companies are targeting the wrong keywords and losing traffic to their competition. By having the correct keyword analysis, you will ensure your visitors will be highly qualified to buy your products or services when they arrive to your site.
Our keyword research usually uncovers hidden opportunities. There are usually a few unanticipated keywords that turn into real “gems”. We can determine keywords that receive significant traffic by search engines and that also have little competition.The keywords and phrases you select to describe your business within your website, can make or break your rankings in the search engine results.
Unfortunately, most companies are targeting the wrong keywords and losing traffic to their competition. By having the correct keyword analysis, you will ensure your visitors will be highly qualified to buy your products or services when they arrive to your site.
High Traffic Keywords + Low Competition= Profit
Our analysis doesn’t just consist of a list of terms. It also includes traffic and competitive estimates, which measure the commercial intentions behind a user’s online activities, OCI (Online Commercial Intent). The OCI information is gathered each time a sale is generated on a website and the sale is recorded by the search engines by the keyword the user typed in the browser. In essence, we know what type of revenue potential exists for each keyword. Significant keyword research is also imperative for Pay Per Click (PPC) spending.
Since there are many places to gather information across the web, it is virtually impossible to manually analyze and isolate the keywords that a website should target. Our tools allow us to find the keywords that can make a difference, between a website being functional vs. one that produces the desired results.
Good keyword research is a vital part of online marketing and will save you money. By reverse engineering what your competitors are doing, we can uncover opportunities and know where you should focus your marketing efforts. We can identify which keywords your competitor’s website is paying for which are providing solid returns.
Being ranked at the top of Google is great when you are in front of the right audience at the right time. Businesses should ask themselves if the right people searching for them on the Internet are coming to their website.
Our top of the line keyword research service will allow your business to allocate resources effectively based on facts.
Our keyword research will help to maximize return on investment, while minimizing risk.
To learn more about our keyword research services or our range of Local Web Marketing Service packages, please Call (386) 478-4668.